Only 0.003% of the 3 billion toys sold in the United States each year are recalled.
More than 100 toy safety standards and regulations are in place to ensure the safety of children at play.
Always follow labels on toys! Toys labeled 3+ may contain small parts that are a choking hazard.
Play is our business — and keeping kids safe while they play is the No. 1 priority for The Toy Association and its 800+ members. The Association has a long history of leadership in toy safety: The organization helped develop the first comprehensive toy safety standard more than 40 years ago, and continues to work with government officials, consumer groups, and industry leaders on ongoing programs to ensure safe play.